The no make-up selfie was one of many ways in which the world can help those in need of medical assistance. However, we are not limited to just one branch. It is highly paramount that we gauge our movements and focus on the betterment of society. This public awareness campaign is proof of that.

Similar to other awareness campaign, such as the ice bucket challenge, people all over the world are participating to not only bring awareness but to create a chain of happiness that spreads love around the air. Don’t wait to act. The next time you hear about an online trend with causes similar to this, make sure to step-in and have some fun!